The UNT Dallas Trailblazer spirit mark is an informal, bold and energetic representation of UNT Dallas. It suggests pride and affinity. The mascot is formally referred to as Blaze, while the students are referred to as Trailblazers.
The spirit mark may be used:
The spirit mark may not be used:
The official UNT Dallas seal is the most important formal symbol belonging to the institution and is reserved for use by the Office of the President. Per Regents Rule 04.803, the seal is reserved for the highest and most formal communication and for ceremonial commemorative and promissory purposes. The Marketing & Communications Department is responsible for ensuring the appropriate use of the seal. Board approval is required for revision to the seal. There is only one institutional seal. The institutional seal may only be reproduced in neutral colors including black, silver or gold. Use of the UNT Dallas seal requires Marketing & Communications approval.
The official colors of the University of North Texas at Dallas are UNT Dallas blue and white. Secondary colors, such as yellow, black, gray and green can also be used as long as the majority of the design is created with UNT Dallas blue and white. Often, a shade of 80% gray is used for lettering/vertical bar in the logo
CMYK mixes vary based on printers, equipment, etc. Please contact Marketing & Communications for assistance determining the appropriate mix for your project.
Consistency of typography is one way to create a uniformed look in all UNT Dallas publications. The recommended typefaces for university communications are Calibri, Georgia and Times Roman. These typefaces have been carefully selected to complement one another.